American Marketing Association: What now? Marketing Leadership in Unpredictable Times
The AMA, one of the largest professional associations for marketers, has 38,000 members worldwide in every area of marketing. For over 6 decades the AMA has been an essential resource providing relevant marketing information that experienced marketers turn to every day.
With over 80 international, national and regional events and numerous online courses, the AMA is the4 best source for ongoing education and training with current information on best practices, trends, practical applications, real-world scenarios and fresh view points. Our events give members and attendees access to leading marketing thinkers and instructors at strategic marketing conferences, hot topic briefings, hands-on workshops and in-depth training programs that are all designed to help you stay current and become a better, smarter marketer.
Attendee Profile:
The attendee profile includes: CEO’s, CMO’s, Senior VP’s, Directors and Managers focusing on Marketing Management, Brand, Strategic Planning, New Product Development, Marketing Communications & Sales and Research.
Who: Jeff Carter, Center for Future Banking Executive
What: Transformation - How do we move forward by entering new territory, reinventing business models, rethinking/retooling and generating solutions?
When: May 13-15, 2009
Where: American Marketing Association’s 2009 Strategic Marketing Conference, Sir Francis Drake Hotel in San Francisco
Details about the event can be found here
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